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Dale Sauer Homes

Dale Sauer is a hands-on builder operating as owner, business manager, and project manager at all times constructing conventional, timber frame, and SIP panel homes on your land or on one of his lots. Dale established his custom home building company in March, 1999 in San Antonio, Texas with the goal of building six to ten custom homes annually.

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The Challenge

As a hands-on business owner, Dale had limited time to manage and grow his social media presence. While he understood the importance of online visibility for generating leads, he struggled to find the time to consistently post engaging content. Dale needed an efficient solution to improve his social media outreach without sacrificing his focus on managing the company’s day-to-day operations.

The Approach

To address this, Krailo Socials conducted an in-depth social media audit to identify key areas of improvement and strategies that would help Dale Sauer Homes maintain a strong online presence. Three main strategies were identified:

1

Educational Content

Based on the audit, Krailo Socials developed educational posts targeted at aspiring homeowners. This content provided valuable information on topics like the benefits of timber framing, energy-efficient SIP panels, and the overall home-building process.

2

Targeted Audience
Engagement

Krailo Socials implemented a strategy of engaging with high-profile clients and influencers within the home-building and real estate industries. This approach aimed to increase visibility and build relationships with a more affluent and relevant audience.

3

Consistent High Quality Posts

Krailo Socials maintained a consistent posting schedule, showcasing the beautifully crafted homes built by Dale Sauer. The posts included engaging visuals and testimonials, which helped attract attention and build trust with prospective buyers.

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The Result

With these targeted approaches, Dale Sauer Homes experienced a boost in social media followers, increased engagement, and improved online credibility. As a result, Dale's reputation as a highly experienced builder with over 25 years of expertise was further solidified, helping generate new leads and expand his presence in the competitive San Antonio housing market.

Stay Ahead. Close Deals.

Are you tired of mediocre LinkedIn results? Let's discuss how we can help you achieve exceptional outcomes.

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What can we do for you?

  • Boost brand visibility: Increase your brand awareness and reach a wider audience of potential customers.

  • Generate qualified leads: Attract and convert high-quality leads into paying customers.

  • Establish thought leadership: Position your business as an industry expert and build trust with your target audience.

  • Optimize your LinkedIn profile: Maximize your profile's visibility and credibility.

  • Create engaging content: Develop compelling, valuable, and educational content that resonates with your target audience and drives engagement.

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Ready to get started? Book a consultation today.

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